Agile marketing strategies
Regional marketing firm leaders and professors agree that sticking with basic practices will help sustain businesses.
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Michelle Andres
Best reputation forward
Building a strong company brand takes hard work, persistence in monitoring details like publishing content and marketing it on social media and websites.
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For the good of everyone
Professionals say flexibility essential as workplaces shift to keeping employees happier and healthier with policies like remote options, sick leave, among other amenities.
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A few clicks to brand awareness
Regional experts say marketing in the digital age starts with a complementary web and social media presence to build brand awareness with potential customers.
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Time to reconnect
For every economic downturn, there’s a recovery, and experts say lulls are the best time to plan for the bounce back. Staying at home doesn’t mean standing still, experts said. Nor should it mean ending marketing efforts.